As election day rapidly approaches in the U.S., T.V. Stations are filled with campaign adds. Can we cut through what is being said, and evaluate the real meaning behind the words? Perhaps, we should find out.
Read the following, and see how much of what you have seen and heard is true.
#1- "The Policy of ...... has failed, I am against it."
"The Program of.... has been a success, we should continue it."
Whenever you have a Candidate addressing an issue in the above manner, and goes little or no further, you are left with a:
STAGE 1 ASSERTION: NO SUPPORTING DATA. - Stating that any program or policy has succeeded or failed, is a statement of what the Candidate claims to be true. HOWEVER, WITHOUT BACKGROUND INFORMATION INTO THE HOW AND WHY SUCH A DECISION WAS ARRIVED AT, THE JUDGMENT IS MEANINGLESS. IT MAY BE PURELY POLITICAL IN NATURE, SINCE SUPPORTING INFORMATION BACKING IT UP IS ABSENT.
#2- "Most Americans are against...... so I do not support it."
"The American people have spoken, and........... is something they want."
If the Candidate relies on public opinion polls to pass judgment on an issue, you have a:
STAGE 2 ASSERTION: THE MAJORITY RULES?
LOOK FOR PT 2.