HAVE YOU EVER COME ACROSS STATEMENTS LIKE THIS, USUALLY AT THE VERY END OF AN ADVERTISEMENT IN VERY SMALL PRINT.
I'm sure many of you have seen this on Multiple Occasions, either on T.V. or in Print Advertisements. Usually, it is stuck at the very end of the Ad.
It is quite common, Almost Universal, when you see an Ad for any kind of Diet Supplement. WHY IS IT THERE?
- Because, any Statement or Claim made has not been Evaluated by the FDA. It is the Manufacturers Responsibility to Provide Evidence for anything it says the Product will do for someone using it.
- ,,,"not intended to diagnose, treat, cure or prevent any disease." Any Substance that can do these things is CLASSIFIED AS A DRUG. This is because of the Clinical Affects that it has on the Body.
Since any Claims made regarding the Supplement are Subject to Legal Action if they are not True, Manufacturers use QUALIFYING WORDS TO GET AROUND THIS OBSTACLE. IF WORDS SUCH AS "MAY", "COULD", "SUPPORT", "BOOST" etc., OR OTHERS LIKE THEM ARE USED, IT IS A SIGN THAT THE MANUFACTURER MAY NOT BE ABLE TO BACK UP THEIR CLAIMS WITH HARD EVIDENCE THAT CAN BE STUDIED OR VERIFIED.
One more thing you should be aware of: JUST BECAUSE A SUBSTANCE HAS BEEN LABELED SAFE FOR GENERAL USE, DOES NOT INDICATE ITS USEFULNESS TO THE CONSUMER, IN ACCOMPLISHING WHAT THE MANUFACTURER SAYS IT WILL. THESE ARE SEPARATE ISSUES.
You should also be aware of PHRASES OR TERMS THAT ARE MISLEADING OR MEANINGLESS, IN EVALUATING THE WORTH OF A SUPPLEMENT.
Examples Include - "BOOSTS YOUR IMMUNE SYSTEM", "REVITALIZES THE BLOOD", "RIDS THE BODY OF TOXINS." "HELPS YOUR BODY HEAL ITSELF."
These will be discussed in a Future Post.